Kaspr Review

ByObeydul Haque Reading Time: 8 minutes

Kaspr is an all-in-one prospecting platform designed to help businesses retrieve contact information from LinkedIn and other web sources in real time. Launched in 2022 and part of the Cognism group, Kaspr focuses on providing accurate B2B contact data, including email addresses and phone numbers, directly from LinkedIn profiles, lists, groups, or events. The platform is tailored for sales representatives, recruiters, and small to medium-sized businesses aiming to enhance their outreach efforts. With a database boasting over 500 million verified contacts, Kaspr positions itself as a powerful tool for lead generation and pipeline management.

Kaspr’s core offering is its LinkedIn Chrome extension, which allows users to extract contact details with a single click while browsing LinkedIn. The platform also provides a dashboard for organizing leads, setting up automations, and integrating with popular CRM systems like HubSpot, Salesforce, and Pipedrive. Additionally, Kaspr offers an API for bulk data enrichment, making it a versatile solution for businesses with diverse needs.

Key Features of Kaspr

Kaspr’s feature set is designed to simplify the lead generation process and improve outreach efficiency. Below are the standout features that make Kaspr a compelling choice for B2B professionals:

1. LinkedIn Chrome Extension

The Kaspr Chrome extension is the heart of the platform, enabling users to extract email addresses and phone numbers directly from LinkedIn profiles, Sales Navigator, or Recruiter Lite. This real-time data extraction eliminates the need for manual research, saving significant time for sales reps and recruiters. The extension is intuitive and integrates seamlessly with LinkedIn, allowing users to build lead lists without leaving the platform.

2. Extensive B2B Database

Kaspr claims access to over 500 million verified phone numbers and email addresses, sourced from 150 data points and verified in real time. This vast database, bolstered by Kaspr’s affiliation with Cognism, ensures high data accuracy, particularly for European and U.S. markets. Users can search for leads based on specific criteria such as job titles, industries, company size, or geographic locations, making it easier to target high-quality prospects.

3. CRM Integrations

Kaspr integrates with major CRM platforms, including HubSpot, Salesforce, Pipedrive, and others, allowing users to sync lead data in real time. This reduces manual data entry and ensures that sales teams can manage their pipelines efficiently. Kaspr also supports exporting contacts as CSV files for use with non-integrated CRMs, offering flexibility for businesses with unique tech stacks.

4. Sales Automation and Workflows

Kaspr offers automation features, such as enrichment workflows for bulk contact discovery and LinkedIn outreach workflows to automate lead generation. Users can set up personalized email or message sequences, track interactions, and add notes or tags to leads for better organization. These automations are particularly valuable for teams handling large volumes of prospects.

5. Advanced Filtering Options

The platform’s advanced filtering capabilities allow users to refine their lead searches based on specific parameters. This ensures that outreach efforts are targeted at prospects who align with the user’s ideal customer profile, improving conversion rates and ROI.

6. API for Data Enrichment

For businesses with complex workflows, Kaspr’s API enables bulk enrichment of incomplete or outdated contact data. This feature is ideal for maintaining up-to-date databases and integrating Kaspr into custom systems. However, the API comes at an additional cost, which may be a consideration for smaller teams.

7. Team Management Features

Kaspr supports team collaboration by allowing users to manage prospects, share lead information, and assign tasks within the platform. This is particularly useful for sales teams and recruitment agencies looking to streamline their workflows.

Pricing and Plans

Kaspr offers a range of pricing plans to cater to different business needs, from solo entrepreneurs to large organizations. Below is an overview of the plans based on available information:

  • Free Plan: Includes limited credits (5 phone numbers and 50 emails per month) for testing the platform’s capabilities. Ideal for freelancers or small businesses exploring the tool.
  • Starter Plan: Starts at $49/month, offering 160 emails and 40 phone numbers for three seats. The cost per phone number is approximately $1.23.
  • Business Plan: Priced at $79/month, this plan includes advanced features and more credits, suitable for growing teams.
  • Premium Plan: Starts at $99/month for five seats, providing 90 phone numbers per month at $1.10 per number. Higher volumes are available at scaled pricing.
  • Organization Plan: Starts at $99/month with premium features and extensive credits, designed for larger businesses. Annual subscriptions are required for this plan.

Kaspr’s pricing is competitive compared to alternatives like Lusha, especially for smaller teams. However, some users have criticized the lack of transparency, noting that additional costs like VAT or API access ($6,000/year) can increase expenses. The free plan’s limitations make it more suitable for testing than long-term use.

User Experience and Reviews

Kaspr has garnered a mix of positive and negative feedback from users across platforms like G2, Capterra, Trustpilot, and Product Hunt. Below is a summary of the sentiments:

Positive Feedback

  • Ease of Use: Users consistently praise Kaspr’s intuitive interface and seamless LinkedIn integration. The Chrome extension is noted for its simplicity, allowing users to get started quickly.
  • Data Accuracy: Many reviewers highlight the reliability of Kaspr’s contact data, particularly for phone numbers. The real-time verification process ensures that information is up-to-date, which is critical for effective outreach.
  • Customer Support: Positive reviews often mention Kaspr’s responsive support team, which helps resolve issues quickly. This is a significant advantage for teams relying on the tool for daily operations.
  • Affordability: Compared to competitors like Lusha or Apollo.io, Kaspr’s pricing is seen as accessible, especially for small to medium-sized businesses.

Negative Feedback

  • Buggy Performance: Some users report issues with LinkedIn automations failing or lead lists not syncing properly. For example, one reviewer noted that automations stopped working after the trial period, requiring daily manual intervention.
  • Data Inconsistencies: While Kaspr’s database is extensive, a few users have experienced outdated or inaccurate contact details, particularly for phone numbers. This can hinder outreach efforts.
  • Limited Features: Compared to more comprehensive platforms like Apollo.io, Kaspr’s feature set is sometimes seen as basic. Users looking for advanced analytics or robust automation may find it lacking.
  • Customer Service Issues: Negative reviews often cite poor or non-existent customer support, with some users reporting unanswered emails or unresolved technical issues.

Kaspr has a solid G2 rating of 4.4/5 based on over 500 reviews, reflecting strong user satisfaction. However, Trustpilot reviews are mixed, with an average score of 2 stars across 80 reviews, largely due to concerns about GDPR compliance and customer service.

GDPR and Data Privacy Concerns

One of the most significant criticisms of Kaspr revolves around its data privacy practices. Several users have raised concerns about GDPR compliance, alleging that Kaspr shares personal data, such as phone numbers, without explicit consent. For example, Trustpilot reviews mention receiving unsolicited calls from companies claiming to have obtained contact details via Kaspr. Others have questioned how their information ended up in Kaspr’s database without prior notification.

Kaspr responds to these concerns by emphasizing its compliance program, which adheres to GDPR and CCPA regulations. The company states that it processes data based on legitimate interests and offers users the right to opt out or request data deletion. Kaspr also claims to store data within the UK or EEA and uses standard data protection clauses for transfers outside these regions. However, critics argue that the burden of proof lies with Kaspr to demonstrate consent, and the lack of transparency about data sourcing remains a point of contention.

For businesses operating in the EU, these concerns may be a dealbreaker, especially given the strict penalties for GDPR violations. Users are advised to contact Kaspr’s privacy team at privacy@kaspr.io for clarification or to exercise their data rights.

Strengths of Kaspr

  • Time-Saving Automation: Kaspr’s Chrome extension and automation workflows drastically reduce the time spent on manual prospecting, allowing sales teams to focus on closing deals.
  • Seamless Integrations: The ability to sync with CRMs and export data in multiple formats makes Kaspr a versatile addition to existing tech stacks.
  • Affordable Pricing: With plans starting at $49/month and a free tier, Kaspr is accessible to businesses of all sizes.
  • Large Database: The 500 million-contact database, combined with real-time verification, provides a robust resource for lead generation.

Weaknesses of Kaspr

  • GDPR Concerns: Allegations of non-compliant data practices could pose risks for EU-based businesses.
  • Inconsistent Performance: Bugs and automation failures reported by some users can disrupt workflows.
  • Limited Advanced Features: Kaspr may not meet the needs of larger enterprises requiring sophisticated analytics or automation.
  • Customer Support Variability: While some users praise support, others report unresponsive or inadequate service.

Kaspr vs. Competitors

To provide context, let’s compare Kaspr with two popular alternatives: Lusha and Apollo.io.

  • Kaspr vs. Lusha: Kaspr is more affordable, with plans starting at $49/month compared to Lusha’s higher pricing. Kaspr’s database (500 million contacts) is larger than Lusha’s (150 million company profiles), but Lusha boasts certifications like ISO 27701 for privacy. User reviews suggest Kaspr is easier to use, but Lusha faces similar GDPR concerns.
  • Kaspr vs. Apollo.io: Apollo.io offers a more comprehensive feature set, including advanced analytics and email sequencing, with a database of 250 million contacts. Kaspr’s larger database and LinkedIn focus give it an edge for LinkedIn-centric workflows, but Apollo.io’s 4.5/5 G2 rating (1,000+ reviews) slightly outshines Kaspr’s 4.4/5.

Who Should Use Kaspr?

Kaspr is best suited for:

  • Small to Medium-Sized Businesses: Its affordability and ease of use make it ideal for startups and growing teams.
  • Sales Professionals: The LinkedIn extension and automation features streamline prospecting for sales reps.
  • Recruitment Agencies: Real-time contact data is valuable for sourcing candidates efficiently.
  • LinkedIn-Heavy Users: Businesses relying on LinkedIn for lead generation will benefit from Kaspr’s seamless integration.

However, larger enterprises with complex needs or those prioritizing GDPR compliance may want to explore alternatives like Apollo.io or ZoomInfo.

Conclusion

Kaspr is a powerful and affordable tool for B2B lead generation, offering a user-friendly Chrome extension, a vast contact database, and seamless CRM integrations. Its ability to save time on prospecting and automate outreach makes it a valuable asset for sales teams and recruiters. However, concerns about GDPR compliance, inconsistent performance, and variable customer support highlight areas for improvement. With a 4.4/5 G2 rating and mixed Trustpilot feedback, Kaspr is a solid choice for small to medium-sized businesses but may not fully satisfy larger organizations or those with strict data privacy requirements.

For businesses considering Kaspr, the free plan is an excellent starting point to test its capabilities. Be sure to weigh the potential GDPR risks and compare Kaspr with competitors like Lusha or Apollo.io to ensure it aligns with your needs. Ultimately, Kaspr’s strengths in affordability and LinkedIn integration make it a compelling option for streamlining B2B prospecting in 2025.

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